Message From The Founders

Our dental marketing team is the secret sauce that makes Wonderist Agency special. “Wonder Buddies”, as we’ve come to be known, are a driven and ambitious breed. We constantly strive to find ways to improve, always elevating the work, challenging each other and pushing ourselves to be better. But most importantly, we care. A lot. We get to know our clients and their businesses on a personal level, and in a way that few other dental marketing agencies would. And that’s because every member of our team understands that our client’s livelihood rests in our hands. It’s the nature of small business, and with a small business of our own, the goal is always growth.

Meet the Founders

Learn more about the people behind the agency.

Michael Anderson

Michael’s passion for entrepreneurship landed him square in the middle of Milwaukee’s growing start-up community. Playing an active role on the local scene, he and Laura started laying the groundwork to grow Wonderist Agency. With artistic vision and a scrappy, jack-of-all-trades mindset, Michael has brought energy and strength to a great foundation. When Michael isn’t burning the midnight oil, you might find him working on his 1964 classic boat, fishing, rummaging through local antique stores, or enjoying a craft brew.

Laura Maly

After 10 years in the advertising world working on both agency and client sides (General Motors, Kohl’s Department Stores, Microsoft, and Sony Pictures) Laura took the jump into small business ownership in 2011. Since then she’s been having a ball helping dental practices find their marketing footing and educating her clients. Aside from her love of dental-land, you might find Laura giving back to the community through Junior League of San Diego, the San Diego County Dental Foundation, practicing Yoga, hanging with her 4 rescue dogs, traveling, and drinking coffee.

Meet the Team

See who you'll be working with when you choose Wonderist Agency for all your Dental Marketing needs.

Zach Weaver

Head of Account Management

Zach is a San Diego native and still loves the Chargers. Zach traveled to Colorado where he played NCAA lacrosse and earned B.A. in Marketing at THE Colorado Mesa University. He is currently pursuing his M.B.A. at CSUSM. He fell in love with digital marketing and moved back to the sunny weather where he enhanced his local marketing experience in Tech. When he is not at work he enjoys surfing and golfing.

Mary Scannell

Head of Content

With her nasally, Chicago accent and her no-nonsense work ethic, this big shouldered broad has a passion for all things creative. You can most often find Mary throwing her two cents into web and design meetings, asking our SEO Manager countless questions, and quietly muttering lines of copy to herself as she whips websites, direct mailers and all things content into shape.

Holly Holden

Head of Design

As soon as she realized “coloring on the computer” was a legitimate profession, Holly started on her path as a graphic designer by making wallpaper art for her family’s computer desktops. Her portfolio has since expanded to include designs for food startups, international development projects, and now, dental marketing and branding. When Adobe isn’t open, Holly enjoys running along the San Diego coast, extra-large glasses of California cab sauv, being disappointed by the Buffalo Bills, and tagging people in dog memes on Instagram.

Lauren Bennett

Head of Digital Search

Born and raised in the middle of California, Lauren knew she would someday make the move to Southern California. After a confusing first year of college as an Agriculture major, she moved to the much more glamorous Business department where she found her love for digital marketing. As an SEO Specialist, she helps our clients improve their online search presence; as a normal, everyday human, Lauren enjoys taking her long-haired dachshund, Apollo, to the beach and pretending to the like the San Diego Padres (they’re her favorite football team).

Spencer LaPrath

Head of PPC

Spencer’s mission is to change the game when it comes to digital marketing. He believes in delivering advertising that is positive, compelling, and authentic. It's what he’s passionate about. When Spencer encounters a new challenge, he doesn’t view it as a problem. He sees it as an opportunity. An opportunity to raise the bar for himself, the team, and the marketing world as a whole. For Spencer, maintaining the status quo is simply not an option. Creativity and innovation are at the heart of the Wonderist spirit. He can't wait to work with you.

Chris Dumas

Head of Photo and Video Productions

Chris began his career in New York City as a Production Manager for live theatre productions, as well as television and film. After spending some years traveling the country for work, he eventually settled San Diego, CA. Chris brings 5+ years of videography experience to Wonderist. When not managing productions, you can find him exploring local breweries, taking pictures around town, and cheering for the Alabama Crimson Tide.

Paul Herzog

Head of Web Development

They said building a process that creates beautiful websites efficiently and on schedule couldn’t be done. Actually, a lot of people said it could be done. It’s done all the time. As Head of Web at Wonderist Agency, Paul makes sure that it gets done here too. An alum of UC Santa Cruz with a degree in Digital Media, this banana slug has over 10 years experience in marketing, web design, and all things digital. And get this, he enjoys activities outside of work as well.

Forrest Lutz

Business Development

Forrest was born and raised right here in San Diego and has always talked a little too much… Funny how he found himself in a Business Development role where he helps lead our Sales! After a 7 year California hiatus, spending 4 years at UNC - Wilmington where he graduated with a BA in Marketing, he returned to his San Diego stomping grounds. Forrest loves to spend his time outside fishing, playing golf, playing pickleball, and drinking his favorite local beer, Karl Strauss.

Andres Chavarro


With over 4 years of experience in public and private large corporations, Andres, wants to make the most out of every penny for our clients and company. Chapy, as we all call him, grew up in Bogota, Colombia, moved to Argentina for 3 years, until he finally decided to make San Diego his forever home. He holds a degree in Accounting and when he is not crunching numbers here at the office you can find him spending time with his family and two dogs.

Sarah Moersfelder

Culture & Office Manager

Another Midwesterner and proud Badger was added to the team when Sarah joined. After studying in Australia and living in Japan for a few years, she made her way back to WI to teach middle school at the same school she attended. Snowmaggedon got the best of her solar powered self and sunny San Diego gained another transplant in 2014. After several years in the events industry, she’s ecstatic to be at Wonderist Agency. Outside of “work”, Sarah can be found running for lengthy periods of time with friends, cooking and eating new cuisines, exploring new places, and listening to live music or true crime podcasts.

Davia Sobleman

Account Manager

A Wisconsin native, Davia moved to San Diego after enduring one too many Midwest winters and is grateful to call this beautiful city home! With a bachelor's degree from DePaul University in Chicago, Davia's background includes nonprofit work, digital marketing and media relations. Outside the office, Davia can be found snacking her way through the farmers market, soaking up the San Diego sun, obsessing over dogs or cheering on the Milwaukee Bucks!

Vivian Cao

Account Manager

Vivian was born and raised in beautiful San Diego. Viv graduated from San Diego State University and earned her B.A. in Journalism with a minor in Sociology. She first fell in love with the marketing after her first internship with the SDSU basketball team as a marketing intern (GO AZTECS!). When she isn’t working and getting to know her wonderful clients, she loves to travel (Canggu, Bali is one of her favorite places in the world), indoor cycle, and go to the beach.

Laura Bowler

Account Manager

Originally from Buffalo, New York, where she earned her BA in Marketing at SUNY Buffalo, Laura traded in lake effect snow storms for the sunny skies and IPAs of San Diego. Laura has extensive hands on experience both in creating and managing digital marketing campaigns and content. An avid chips and guacamole eater, Laura also enjoys yoga, photography, hanging with her pups and camping trips. On the weekends you can find her scoping out local farmers markets and taking in the epic SoCal sunsets.

Pierce Butler

Content Manager

On a whim, Pierce moved to San Diego from his native Atlanta after graduating college. After realizing sales wasn't for him, and lacking the necessary talent for a professional surfing career, Pierce found a passion for designing beautiful and unique websites. When he isn't struggling to decide what font combination most screams "modern family dental", you can find him hiking, at a local music venue or attempting to check off every craft brewery in San Diego.

Kelsey Gunn

Content Writer

Kelsey is from North County San Diego and has a background in both teaching and dancing classical ballet. She graduated Magna Cum Laude with a BA in Literature and Writing Studies and a minor in French from California State University San Marcos where her favorite professor suggested that she look into copywriting and editing. She is a horror genre enthusiast and especially loves Hitchcock’s films. When she is not trying to convince people of the Oxford comma’s usefulness at Wonderist, she can be found gardening, cooking, or trying to wrangle her four unruly cats.

Nina Cristobal

Graphic Designer

Nina comes from a dental family right here in San Diego! While she didn’t end up (directly) following in their footsteps, she’d like to think her graphic design work with dentists still counts as keeping the legacy going. Working closely with clients helped her discover a passion for communicating on a visual level, which eventually inspired her to take the leap into the wonderful world of design. When she's not designing, Nina enjoys getting lost in design and innovation magazines and taste-testing the latest food trends.

MJ Kovarik

Graphic Designer

The green thumb Graphic Designer here at Wonderist Agency! MJ has had more than eight years of experience in graphic design with a focus on branding. While receiving her Master’s degree in Biology with a focus in Conservation from Miami University, she hopes to find new and innovative ways to reduce the environmental impact of design and marketing. In her spare time, you will find her tending to her backyard garden, beach-crashing in Ocean Beach, biking around Point Loma or volunteering at the San Diego Zoo.

Cortney Putters

Senior Account Manager

Cortney grew up in Georgia and after graduating college, lived in St. Louis and Seattle before deciding to make San Diego home. Her favorite things about being an Account Manager are getting to know her clients and working with all of the different departments here at Wonderist. In her free time, she enjoys traveling, going to baseball games and trying new restaurants.

Emma Moses

Senior Account Manager

Born and raised in Minneapolis, Minnesota, Emma made her way to San Diego in search of warmer weather and a future in marketing. Emma kick-started her career during her last semester at San Diego State University with an agency internship and quickly settled into account management after graduation. When she’s not hammering out emails or wooing clients with her Midwestern charm, you can find Emma Instagramming picture-perfect meals and hanging at the beach. She loves pilates and perusing the aisles of Trader Joe’s.

Anna Goforth

Senior PPC Manager

Born and raised in South Alabama, Anna decided to make the move to San Diego to attend school at Point Loma Nazarene University’s beautiful oceanfront campus. As a PPC specialist, she has the chance to put her over-analytical mind to work. When she isn’t working on advertising campaigns, Anna spends most of her time driving her rescue pup, Oliver, to the dog park, working up a sweat in hot yoga classes, and sipping on margaritas by the beach.

Maddie Chili

Senior Web Content Manager

Maddie is proudly from the DMV, specifically the depths of Bethesda. Although from Maryland, this die-hard Duke fan traveled across the country to follow her military man to the best place in the world, San Diego. She loves flexing her design and development skills by creating human-centered sites that delight our clients and their patients. Outside of staring at a screen and studying breakpoints all day, Maddie can be found at the gym sweating profusely, the beach sunbathing while enjoying White Claws or spending too much money at Sprouts.

Chiharu Ogo

Social Content Manager

Chi is a San Diego native who discovered her love for Social Media while working for a fashion brand in New York. She brings her passion, skill, and enthusiasm to her role as well as an eclectic sense of style. When she is not creating content, Chi can be found planning her next Music Festival outing, preparing for her Great British Bake Off debut, struggling to control her Harry Potter obsession, or getting rowdy at hockey games. Go Blackhawks!

Elodie Demmon

Social Content Manager

Elodie is a Milwaukee, Wisconsin native who grew up poring over magazines, books, and photo albums and found the perfect marriage between writing and photography through social media. She brings her eye for aesthetics into all work she touches and enjoys getting to know clients to create the most genuine content possible. When she's not scrolling through Instagram, Elodie can be found at the beach or on the couch watching Mad Men for the ninth time in a row.

Join Our Team!

Do you have what it takes to be a Wonder Buddy? Check out our current job postings.

Apply Today


Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.